Functional Ice Cream
Ice Cream and desserts are not only delicious, but also can provide nutritional value. This is the case of Greek Frozen Yogurt ice cream that not only provides a rich and creamy texture, but also offers a high source of protein with a variety of flavors, helping manufacturers to stand out in a market full of competition which mainly promote their brands high protein content.
Another interesting alternative is launching smaller and controlled portions encouraging consumers to eat ice cream more frequently throughout the year.
The most important functionalities in the Ice Cream category are:
- Immune system