When it comes to the beverages we drink, consumers are going back to the basics. According to Nielsen (Healthy Eating Trends around the world 2015), the most desirable attributes are foods and beverages that are fresh, natural and minimally processed. Foods and beverages with all natural ingredients and those without genetically modified organisms (GMOs) are each considered very important and the absence of artificial colors, flavors and foods made from vegetables/fruits […]
While the typical juice product is characterized as high sugar content, incorporating vegetables can help reduce sugar content while providing healthier benefits to the product. The variety of healthy juice options is more likely to be well received among consumers who are actively working on improving their diet to combat obesity. Brands that incorporate cereals and grains in their formulations not only help reduce huger, but also provide the product with […]
The growing and coveted market of bottled water continues to evolve in response to consumer needs, approaching functional beverages and responding to consumption times with appropriate and innovative packaging. Although the refreshing sensation and naturalness remain as important driver in the category passed in 2015, also highlight the launches associated with indulgence and pleasure experiences, as well as weight Control and calorie intake. It may be noted also in the […]
